WISE NYC Metro Chapter signature event held each year during the month of March in celebration of National Women’s History Month.  Power Play is a program panel event featuring senior to executive level women from the same organization, or section of sports business, who represent different areas of  discipline within the organization.  This is the one time of the year where it is mandatory that all the panelists and moderator are women.

The WISE NYC Metro chapter debuted “Power Play: Up Close With…” in 2010. The success of the event led to the rollout of the program across all WISE professional chapters and its designation as a signature program event held annually in March in celebration of Women’s History Month.   The 2018 Power Play Panel was held March 22.

2018 Power Play | Up Close With… The Women From Octagon

Octagon is the world’s largest sponsorship consulting practice and a pioneer and leader in athlete and personality representation and management. With more than 800 employees globally, Octagon manages/influences billions in worldwide sponsorship rights fees and activation. Octagon works with hundreds of blue-chip corporate clients, more than 800 Athletes & Personalities clients, and manage more than 13,000 events per year. Leading stakeholders in the sports and entertainment world continue to look to Octagon to provide leadership in understanding fans’ passions and how these insights can build more effective, efficient and measurable marketing programs.

Featured Panelists:
Nicola Douglas, Vice President, Human Resources
Lisa Murray, EVP, Chief Marketing Officer
Alyssa Romano, Director, Communications
Lauren Tietjen, Vice President, Global Communications
Lindsay Berra, Moderator

Past Power Play Panels

The Women of ESPN (2017)
Stacey Fitch, Vice President, Operations
Deidra Maddock, Vice President, ESPN Sports Marketing
Maria Soares, Senior Coordinating Producer, ESPN International/ESPN Deportes
Carol Stiff, Vice President, Women’s Sports Programming
Elle Duncan, SportsCenter Anchor (Moderator)

The Converse Brand (2016)
Catherine Beldotti Donlan, Vice President/General Manager North America
Penny Ericson, Vice President Chuck Taylor Global Footwear
Sam Halverson, Vice President Human Resources
Terri Hines, Vice President Global Communications
Ann Liguori (Moderator), Sports Radio/TV Host and Executive Producer, and Author

The Women of the National Hockey League (2015)
Susan Cohig, SVP Integrated Marketing, Business Affairs
Carol Dann, Senior Director
Chrissy Rajala, Director of Media Planning
Lynn White, VP Integrated Sales, International Sponsorship Sales

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The Women of the BIG EAST (2014)
Val Ackerman, Commissioner, BIG EAST
Amber Cox, Associate Commissioner for Women’s Basketball
Ann Wells Crandall, Chief Marketing Officer
Kimberly Keenan Kirkpatrick, Associate Athletics Director for Compliance and Senior Women’s Administrator, Seton Hall University
Laura Behnke (moderator), Weekend Sports Anchor, Channel 7 Eyewitness News


The Women of the NY/NJ Super Bowl Host Committee (2013)
Amy Aronoff Blumkin, Chief Marketing Office
Jennifer Gilkie, Chief of Staff
Christine Tripoli Krische, Vice President, Events & Hospitality
Elsa Lopez, Director of Special Community Programs
Michele Rankin, Vice President, Volunteers
Anita Marks (moderator), NY Football Giants Broadcast Team, NBC Sports, Bleacher Report


The Women of the Golf Industry (2012)

Sandy Cross, Director Business Development, The PGA of America
Sarah Hirshland, Senior Managing Director of Business Affairs, USGA
Cynthia Howard, Director, New Business Development, PGA TOUR
Laura Sequenzia, Publisher, Golf World
Sarah Turcotte, Senior Writer, ESPN The Magazine


The Women of MLB (2011)

Bernadette McDonald, Vice President, Broadcast Operations
Wendy Lewis, Senior Vice President, Diversity and Strategic Alliances
Jacqueline Parkes, Chief Marketing Officer

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The Women of ESPN (2010)
Lori LeBas, Senior VP, Strategy & Business Operations
Roxanne Jones, VP ESPN Publishing
Moria Davis, VP Marketing
Alison Overholt, Editor in Chief, GIRL Magazine, espnW & ESPN RISE
Sage Steele (moderator), Daytime SportsCenter Update Anchor/Co-Host


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